In this eye-opening moment, JR breaks down how Taylor Swift outplayed the system — instead of buying back her old masters for millions, she re-recorded her entire catalogue, created new master recordings, and redirected all the royalties to herself. He also explains how 360 deals work, why labels started taking a cut of everything (music, touring, merch), and how artists can protect themselves in the game. This is a music industry masterclass. Every artist, manager, and creative NEEDS to hear this. Link in comments. #ForThisReasonPodcast #JR #TaylorSwift #360Deal #MusicBusiness #OwnYourMasters #IndependentArtist #MusicIndustryTips #Copyright #Royalties #MastersOwnership #RecordDealAdvice #SAHipHop #ArtistRights #SpotifyTips #StreamingEconomy
from Mpho Dagada Network https://www.youtube.com/watch?v=K66Wj179k2E
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